Privacy Policy
Tonking Eco Houseware (trading as Tonking Houseware) respects your privacy and is committed to protecting your personal data.
This privacy notice explains how we collect, use, and protect your personal data when you visit our website or purchase from us, and tells you about your rights under UK data protection law.
Important information and who we are
Controller
Tonking Houseware is the data controller responsible for your personal data.
Contact details
Tonking Houseware
23 Locksons Close
London E14 6BH
Email: xinchao@tonkingecohouseware.co.uk
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO). However, we would appreciate the opportunity to address your concerns first.
The data we collect about you
We may collect, use, store and transfer the following types of personal data:
Identity Data
- Name
Contact Data
- Billing address
- Delivery address
- Email address
- Telephone number
Financial Data
- Payment details (processed securely by third-party providers – we do not store full card details)
Transaction Data
- Details about payments and products you have purchased
Technical Data
- IP address
- Browser type and version
- Device information
- Operating system
Usage Data
- Information about how you use our website
Marketing and Communications Data
- Your preferences in receiving marketing from us
How your personal data is collected
We collect data in the following ways:
- Direct interactions: when you place an order, contact us, or sign up to emails
- Automated technologies: through cookies and similar technologies
- Third parties: such as analytics providers and payment services
How we use your personal data
We will only use your personal data where the law allows us to.
Most commonly, we use your data to:
- Process and deliver your orders
- Manage payments and refunds
- Communicate with you about your order
- Respond to enquiries
- Improve our website and customer experience
- Prevent fraud and maintain security
- Send marketing communications (where permitted)
Lawful basis
We rely on the following legal bases:
- Contract – to fulfil your order
- Legitimate interests – to improve and operate our business
- Legal obligation – for compliance (e.g. tax records)
- Consent – for marketing communications (where required)
Marketing
You may receive marketing communications if you:
- Have made a purchase, or
- Have requested information from us
You can opt out at any time by contacting us or using the unsubscribe link in emails.
Disclosures of your personal data
We may share your personal data with:
- Payment providers (e.g. Stripe, PayPal)
- Delivery partners (e.g. Royal Mail, courier services)
- Website and hosting providers
- Analytics and marketing providers (e.g. Google)
- Professional advisers
We require all third parties to respect the security of your data and to process it in accordance with the law.
International transfers
Some of our service providers may process your data outside the UK.
Where this happens, we ensure appropriate safeguards are in place (such as standard contractual clauses) to protect your personal data.
Data security
We have appropriate security measures in place to prevent your personal data from being:
- Lost
- Used unlawfully
- Accessed without authorisation
Access is limited to those who need it for legitimate business purposes.
Data retention
We retain personal data only as long as necessary, including:
- Order data: up to 6 years (for legal and tax purposes)
- Customer enquiries: typically 12–24 months
- Marketing data: until you unsubscribe
Cookies
We use cookies to:
- Ensure the website functions properly
- Analyse website traffic
- Improve user experience
You can control cookies through your browser settings.
Your legal rights
Under UK data protection law, you have the right to:
- Request access to your personal data
- Request correction of your data
- Request deletion of your data
- Object to processing
- Request restriction of processing
- Request transfer of your data
- Withdraw consent at any time
To exercise any of these rights, please contact us.
Third-party links
Our website may include links to third-party websites (such as marketplaces like Amazon or Etsy). We are not responsible for their privacy policies and encourage you to read them.
Changes to this notice
This version was last updated on 30 April 2026.
We may update this privacy notice from time to time. Please check this page periodically for updates.